Acclaimed fashion designer, Alex Noble, returns to the MTV Swatch playground with an all-new video that exposes his thoughts on the intersection of music and fashion. As more and more artists, like Lady Gaga, make fashion an 'integral' part of their persona, the more we'll […]
MTV/Swatch Playground - Rankin Talks Photography and Fashion
Rankin is an acclaimed international photographer known for taking gorgeous portraits of celebrities like Katy Perry, Colin Firth, Jay-Z and Madonna. Recently, however, he's put down his camera to chat with MTV/Swatch Playground about his new line of watches with Swatch as well as the […]
MTV/Swatch Playground - Interview with Designer Fred Butler
ZOMG! If you loved Lady Gaga's epic blue headgear in last year's Telephone video, you should probably start praising accessories designer, Fred Butler. The British artist went from creating stage props to hand-crafting some of the most beautiful jewelry worn by celebs and underground style […]
MTV/Swatch Playground - Interview with Alex Noble, Stylist
We've recently teamed up with MTV and Swatch to bring you some rad videos that promote the intersection of music, fashion, art and more! For the first installment, we hear from Lady Gaga AND Florence Welch's stylist, Alex Noble. He's hot off the heels of […]
Paris Most Wanted Pt. 1 - Andrea
She's not called Paris' Most Wanted for nothing. Andrea's got an eye for style and an undeniable cool that's granted her a massive following via her blog, and access to Paris' top parties. We took some time to hang with the gorgeous 20-something in 3 […]
people

Rain Check - Alvin
Don't let all this Sun fool you, Spring showers are coming! And since we care, we want you to be prepared. Take a note from our buddy Alvin's playbook, looking chic yet rain-ready in a vintage baggy-fit beige trench while walking around the St. Germain […]
in-my-city

Upload Your Swagger! - In My City Feature
UPLOAD PHOTOS FROM YOUR CITY HERE. WE'LL GIVE YOU PROPS WEEKLY! We've always been about what's hot in the streets. But we can't be in every city, all the time. So, today, we launch our new feature "In My City" that will allow YOU to […]
features

Swagger: London-Tripping
In the last few months, many of you have asked us to head to London and highlight street style from Brick Lane to Buckingham Palace. And, as Swagger: London is on our style radar (after Swagger: New York), we decided to pop over the pond […]
profilin

Profilin: Carrie - Coke's a Good Choice
I've been super busy in the last few days, so I've kind of neglected blogging for Profilin', but I'm coming back harder than ever, so it's all worth it! Here's the latest photo of me, taken by my girl Adeline Rapon (seen here in Swagger: […]